✨ Hi, I'm Rosie Cruz, crystal curator and shop owner of Juicey Gems. My soulful story begins with childlike wonder and a little sparkle. What started as an 8 year-old childhood treasure hunt for gold became a lifelong love affair with the Earth’s most powerful gifts: CRYSTALS. That very first piece of pyrite I found, wasn’t just a shiny rock—it was a symbol of curiosity, magic, and the belief that beauty and strength can be found in the most unexpected places.

As I've grown, so has my mission. Juicey Gems was born from a deep desire to share the ancient wisdom of crystals in a way that feels real, joyful, and accessible to everyone. Every gemstone offered is hand-selected with intention—chosen not just for its beauty, but for the energy it carries and the transformation it can spark.

Crystals are more than decor. They are companions, reminders, and energetic allies—each one with a story and a purpose. Whether you’re drawn to the calming embrace of Amethyst, the loving frequency of Rose Quartz, or the abundant glow of Citrine, there is something waiting here that was meant just for you.

You’ll find us not only online, but also out in the neighborhoods of the San Francisco Bay Area — at pop-up markets, antique fairs, local festivals, and wherever good vibes are called for. Our collections blend Earth science with soul care, inviting you to explore crystal energy from every angle: spiritual, emotional, and even playful.

At the heart of Juicey Gems is a simple truth: you are meant to shine bright. And we're here to offer tools that help you do just that—with clarity, creativity, and connection. Our hope is that every crystal you discover with us becomes a part of your journey toward living with more intention, love, joy and courage.

Welcome to Juicey Gems.
We’re so glad your path led you here. 🌈💎
Crystal Energy for the People—Always.